A number of weeks ago, we posted about the Mobile Apocalypse, where Google will penalise websites that are not mobile friendly. Why? Because, if you didn’t know by now, mobile users have taken over desktop users on the Internet.
Therefore, the days of just designing a website for desktop users are well and truly gone. Your business can no longer afford just having a desktop website. It’s time to make your site mobile-friendly.
This is really important and not something to skip for another day. If you’re interested in increasing traffic to your site, you need to make sure your site looks good and works well on mobile devices.
In addition to making sure the mobile version of your site is mobile-friendly, you also need to optimize for conversions, just like you do for the desktop version of your site. There are a lot of things you can do to optimize for mobile conversions. Below is an infographic to help you: