Social Media

The Rise of Instagram: It’s become a big deal!

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Social media - it is arguably the most significant platform for online marketing and getting your business noticed by a big audience fast. But, gone are the days when social media marketing was just Facebook and Twitter. There’s a new sheriff in town and it’s becoming more powerful by the day! ...

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7 Things to avoid in your social media strategy

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Social media is quickly becoming the gateway of news, communication and everything in between - so much so that we now spend a third of our internet time on the channels.   We are already aware of the basics; post valuable content, post often and answer any questions, but if you’re looking to ...

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Your Facebook Page sucks: 4 things to change TODAY!

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Your Facebook Page sucks: 4 things to change TODAY! I spend the majority of my day on social media and a big chunk of this time is on Facebook (as many of you will already know!) But, I’ve recently become quite concerned with how other businesses are using (or not using) their Facebook page...

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How to use instagram Live for business

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Instagram users have been welcoming many new features over the last 12 months, including the latest Instagram Stories feature. Since it’s initial release in late 2016, many of us have been trying and testing Instagram Live to give followers a little sneak peak into our lives right in that very...

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Facebook Cover Photo: The Do’s and Dont’s

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It’s the first thing that people see when visiting your Facebook Page, yet I still see businesses not using this feature to it’s full potential.   What do I mean by full potential? Well, it’s just like when creating a landing page, the first thing that people see is the headline, s...

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Facebook 2.0 – The New Features You NEED to Know About

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Good ol’ Facebook. It’s been the pinnacle of social media for many years now and it takes a lot to hold the throne for so long. New trends and technology comes through and Facebook does its very best to keep up to date and relevant. This is what makes it great. Whatever your use of Facebook,...

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Should you use snapchat for your business?

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I’m going to come out and say it - I love Snapchat! The mobile photo/messaging app, which has grown tremendously over the last two or three years, has changed the way people interact through social media, so much so that Instagram, Whatsapp and Facebook are following in trend (something that is us...

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How to use Instagram on your desktop computer

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If you run your own business, chances are you spend more time on your computer than you do on your smartphone. This can make it quite a tough task to monitor and maintain social media, especially Instagram.   Since Instagram was designed as a smartphone app, they have inherently made it ...

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How to Use Instagram Stories for Your Business

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If you’ve been following our blog for a while - or in fact if you’ve been following any reputable marketing blog - you will already be aware of Instagram stories, but the question is, are you aware of how you can utilise it into your marketing to generate more engagement and leads? Here at S...

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Facebook’s New Video Caption Generator

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Last week, I was uploading a new video to our Facebook page when I noticed a new snazzy feature.   The new feature I’m talking about is Facebook’s Automatic Caption Generator. I had heard about Facebook’s plans to begin automatically adding captions to videos a few weeks ago, b...

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