Social Media

Should you use snapchat for your business?

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I’m going to come out and say it - I love Snapchat! The mobile photo/messaging app, which has grown tremendously over the last two or three years, has changed the way people interact through social media, so much so that Instagram, Whatsapp and Facebook are following in trend (something that is us...

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How to use Instagram on your desktop computer

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If you run your own business, chances are you spend more time on your computer than you do on your smartphone. This can make it quite a tough task to monitor and maintain social media, especially Instagram.   Since Instagram was designed as a smartphone app, they have inherently made it ...

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How to Use Instagram Stories for Your Business

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If you’ve been following our blog for a while - or in fact if you’ve been following any reputable marketing blog - you will already be aware of Instagram stories, but the question is, are you aware of how you can utilise it into your marketing to generate more engagement and leads? Here at S...

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Facebook’s New Video Caption Generator

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Last week, I was uploading a new video to our Facebook page when I noticed a new snazzy feature.   The new feature I’m talking about is Facebook’s Automatic Caption Generator. I had heard about Facebook’s plans to begin automatically adding captions to videos a few weeks ago, b...

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Facebook Pixel: How to Track Your Facebook Ads

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Tracking results on Facebook is essential to see how your marketing is fairing up for your business, but in February, tracking your results is going to change. The tech guys at Facebook HQ will be getting rid of the old Facebook conversion code and the Facebook Pixel will take over completely. ...

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Social Media Protection: How to avoid damaging your brand online

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Digital marketers, us included, constantly bang on about how crucial social media is for online marketing – and with good reason! From large franchise gyms to the smaller one-man-band personal trainers, social media provides unprecedented direct access to customers, allowing you to build strong re...

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Instagram Business Profile: Why & How to Make The Change

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It seems like Instagram have really stepped up in the last few months, new interface, new Stories feature and now a new way of showcasing business profiles. It’s something we have been waiting to see for a long time now. With so many businesses using Instagram to boost brand awareness and sales...

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Instagram Stories Vs Snapchat – Which is better for your business?

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Instagram Stories – Better for business than Snapchat? How does it go again - imitation is the highest form of flattery? I wonder if that’s how Snapchat see Instagrams new ‘Stories’ feature that was rolled out earlier last week. The new feature, aiming to encourage users to create and ...

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The New Facebook Page Layout!

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It seems Facebook are doing everything they can to stay at the top of the social media food chain, with a new look! The new desktop Facebook page layout design, which rolled out yesterday, looks cleaner and a lot more CTA (call-to-action) focused. There aren’t really any new features – Fac...

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Facebook Custom Audience – The Basic Guide

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Tired of running Facebook campaigns to millions of people when the majority of them aren’t even local let alone the right demographic? We hear you. It can be quite annoying when you see your ad budget maxed out with hardly any quality conversions. But fear not, there is a way of tackling this c...

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